Key Responsibilities:
Strategic Planning: Develop and oversee the execution of comprehensive GTM strategies for product launches, ensuring alignment with company goals and target audience needs.
Consumer Insights: Dive deep into consumer data and market research to derive actionable insights that inform our marketing decisions.
Campaign Development: Collaborate with cross-functional teams to design and implement effective B2C marketing campaigns that drive product adoption and brand loyalty.
Performance Analysis: Monitor, analyze, and report on campaign performance, making data-driven adjustments to optimize ROI.
Trend Analysis: Stay ahead of B2C marketing trends, integrating the latest methodologies and technologies to keep our brand at the forefront.
Stakeholder Collaboration: Partner with Product, Sales, and Design teams to ensure cohesive messaging and branding across all consumer touchpoints.
Budget Management: Allocate and manage the marketing budget effectively, ensuring maximum impact for every dollar spent.
Qualifications:
Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
Proven experience in B2C marketing with specific expertise in GTM launch strategies.
Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
Exceptional project management capabilities with a knack for multi-tasking and prioritization.
Proficient in using marketing tools and platforms relevant to B2C businesses.
Demonstrated ability to lead cross-functional teams and drive results.
Excellent communication skills, both verbal and written, with the ability to pitch and persuade.
What We Offer:
Competitive salary and performance-based bonuses.
Opportunity to lead high-impact marketing initiatives for a rapidly growing brand.
Professional development and continuous learning opportunities.
Collaborative work environment with a team that values innovation, creativity, and strategic thinking.
Comprehensive benefits package and opportunities for career progression.
Be a part of our journey as we redefine the B2C landscape, one product launch at a time.
At Wrkaholic, we are more than just a career networking platform; we're a brand that speaks directly to consumers. As we gear up to launch our newest product, we're searching for a B2C Marketing Strategist with proven Go-To-Market (GTM) launch experience. This individual will play a pivotal role in shaping our marketing initiatives, ensuring that we not only reach but resonate with our target audience. If you’re a visionary strategist who excels at connecting products with people, then this role is tailor-made for you.
Marketing Strategist
We're extremely grateful you would consider joining our team! Please accept this invitation as a thank you. We hope you'll enjoy using our product, and possibly even have a hand in helping build it!
Token Of Gratitude